Since 1954, at the Cannes Advertising Festival, the lions are going. German participants have been honored 30 times this year so far, as Petra Mikloweit and Etta Janßen from the Cologne testimonial agency Brand and Talents report.
Final spurt on the Côte d'Azur: Today the Cannes Lions International Festival of Creativity comes to an end. Advertisers, marketing decision-makers and representatives from the media and tech companies have already passed exciting days (and nights) that are not just about traditional award ceremonies, but also about panel discussions, workshops and more. Facebook co-chef Sheryl Sandberg was there, as well as Red Bull Racing boss Christian Horner, pop star John Legend and many others. On "Cannes after Dark", for example, star DJ Steve Aoki gave the honor on the Twitter stage. Our kick-media colleagues Petra Mikloweit and Etta Janßen from the testimonial agency Brand and Talents were there. Last night, they met Christian Biedermann from the agency Special Key at the "German Beach" of Weischer Media, Marc Bühler from Universal Publishing Production Music and Boris Schepker from Markenfilm Berlin . Of course, the awarding of the Lions was one of the dominant topics: So far, German participants have won 30 awards. For the finale on Friday evening are still ten decisions. "The 'German Beach' on O'Key Beach is undoubtedly one of the highlights of the Cannes Lions," said Petra Mikloweit. "This is definitely a kind of class reunion of the creatives. By the way, not only from a German point of view. Even France's music legend Jean-Michel Jarre insisted on being there. "
Source: https://www.focus.de/kultur/medien/cann ... 50461.html
21/06/2019
Via HORIZONT Online
The best pictures of the German Beach 2019
Year after year, it is one of the great highlights for the German delegation to the Cannes Lions: the German Beach, which took place for the first time on O'Key Beach in 2019. More than 600 guests cheered on Thursday evening at the Weischer Media and Studio Funk-focused event - many into the wee hours of the morning. And with the French electric pioneer Jean-Michel Jarre even a real star guest was there.
Source: https://www.horizont.net/agenturen/nach ... 019-175640